Only 14% of car owners switch dealers because of the cars - 68% switch because of “indifference” from sales and service employees. Lie 6 Your car will be just as valuable after the accident and repairs as before. Truth: Most people are alike in that given the choice between two cars identical in every way with the exception being that one has been involved in an accident and the other has not, most would prefer the car with no damage history. Although you can bet that many Americans especially union workers and US autoworkers will be fried when they start seeing Chinese cars come into our country.

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Car dealers have a new way to promote their latest models while simultaneously distinguishing themselves in the ultra-competitive consumer market - the cell phone. That’s right, that ubiquitous device that almost everyone owns, already serves many functions besides just talk. Now, through some clever use of Bluetooth technology, car dealers can automatically send videos, coupons, and business cards directly to the cell phones of customers as they walk into the showroom.

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